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Top 3 to 5 SEO Mistakes
The biggest mistakes by volume for websites

In a recently published video, Matt Cutts, Google’s head of search spam, listed off the top five SEO mistakes website owners and webmasters nee to be aware of. Matt said these are not the most devastating mistakes, but rather, the most common mistakes. It's also important to note these mistakes are prevalent and can adversely effect the performance of you content and search marketing strategy. 

(1) Not having a website or having a website that is not crawlable is the biggest mistake he sees.
(2) Not including the right words on the page. The example Matt gave is: don’t just write, "Mt. Everest Height” but write, "How high is Mt. Everest?” because that is how people search.
(3) Don’t think about link building, think about compelling content and marketing.
(4) Don’t forget to think about the title and description of your most important pages.
(5) Not using webmaster resources and learning about how Google works and what SEO is about.

So, those are Matt’s top five SEO mistakes. Here’s his video:



For more information about Search Marketing and SEO, feel free to contact us!


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